WNBA and CBS Sports Forge New Media Rights Partnership

In a significant boost for women’s basketball, the WNBA and CBS Sports have solidified a long-term media rights agreement that is set to elevate the league’s visibility starting in the 2026 season. This collaboration will see CBS Sports broadcasting a record-breaking 20 regular-season games, marking the network’s largest commitment to WNBA coverage on traditional television to date.

The announcement, made on March 26, 2026, underscores the growing appeal of the WNBA and its cultural resonance in the sports landscape. Dan Weinberg, CBS Sports’ executive vice president of programming, emphasized the importance of this partnership, stating, “The WNBA’s growth and cultural impact have never been stronger, and CBS Sports is proud to deepen our longstanding partnership with a league that continues to drive the evolution of women’s sports.”

This landmark deal not only ensures that fans will have access to more games but also enhances the viewing experience. The expanded coverage includes comprehensive pregame, halftime, and postgame shows featuring prominent figures in the sport, such as Naismith Basketball Hall of Famer Lisa Leslie, former All-Star Renee Montgomery, and CBS Sports reporter Jenny Dell. Such a lineup promises to provide insightful commentary and analysis, enriching the fan experience during the broadcasts.

The move comes at a time when the WNBA is experiencing unprecedented growth. More than just a sports league, it has become a cultural phenomenon, inspiring a new generation of athletes and fans alike. With the increased media exposure provided by CBS Sports, the WNBA aims to build on this momentum, reaching new audiences and reinforcing its status as a leader in women’s sports.

As reported by CBS Sports, the broadcasting schedule will feature a diverse range of matchups, catering to a broad spectrum of fans. This strategic initiative is expected to not only attract current supporters of the league but also engage potential new viewers who may be discovering the WNBA for the first time. The partnership signals an ongoing commitment to elevate women’s sports and provide them with the recognition they deserve.

The commentary team for these broadcasts will include familiar faces, with Jordan Kent serving as the play-by-play announcer, Isis “Ice” Young stepping in as the analyst, and Tiffany Blackmon on the sidelines. Their combined expertise and familiarity with the game are anticipated to enhance the viewing experience, delivering insights that resonate with both casual viewers and die-hard fans.

This agreement between the WNBA and CBS Sports represents a pivotal step forward for women’s athletics, showcasing the league’s determination to expand its reach and influence. As the 2026 season approaches, all eyes will be on how this partnership unfolds, and whether it can continue to build on the foundation of success that the WNBA has established in recent years.